Midway between rigour and nonchalance. Archetypal British patterning and measured details where nothing is ever overdone. The watchword is “soft sartorial” to be taken as a style but also a philosophy of life. Simple silhouettes with a distinctive design cut from comfortable fabrics like cashmere, silk-cashmere and yak wool go to make up a collection of forever pieces imbued with a sense of true freedom and unruffled serenity: unstructured blazers, generous coats, three-piece suits, laid-back jackets and shirt jackets.

Guided by a silent pulse, quintessentially British prints converge in a cleverly orchestrated and harmonious symphony: Prince of Wales, wide pinstripes, checks, overchecks, houndstooth and jacquard mingle marvellously in the same outfit, drawn together by colour magnetism.

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